Skip to main content

Use of Social Media at the Office – Good or Bad?

Many businesses that used to deny employees access to social media are now increasingly making access available.  It is as if there is a renewed awareness that use of social at the office is not necessarily always a bad thing.   The main reason why businesses did not in the beginning want to give employees access to social media is because of fear of loss of productivity and even misuse of social media. 

Why is use of social media at the office a good thing?  I can think of at least the following reasons:

Source: Twitter.
  • A more favourable perception of the business by employees is created which in turn could result in even higher productivity.
  • Networking opportunities for employees outside the business are possible which could benefit the business in the long term.
  • Employees are granted the opportunity to build a personal professional brand through various social media.
  • Employees can even assist in building the company brand through a perception of expertise in the business.
  • Employees are able to have access to instant news regarding the industry by following experts on social media.

There is always the possibility that social media could be abused by some employees but provided that social media are used within the particular guidelines of the social media policy of a business, these are just some advantages of using social media in the workplace.  

Related Post

The Four Cs of a Social Media Strategy for Business Communication

Popular posts from this blog

The role of the manager in effective business communication

Business communication is no longer about how to write a letter, email or use effective writing skills.  It has also extended to other areas in the business, for example, excellent relationships within the business. A manager should not only concentrate on successful communication with its external clients, customers and stakeholders.  The employees of the business actually areinternal clientsand should also be treated with care.  Many scholars refer to this asinternal marketing, a very important feature of good business communication.  Employees’ well-being and work satisfaction play a large role in their productivity and how loyal they will be towards the business.  The role of the manager is to ensure good relationships with and among employees.   A healthy working environment is equally important.  Previous research has indicated that employees also have other career aspirations than only a salary.
Unhappy employees as a result of poor communication processes in the business can ne…

Obstacles in achieving efficient cross cultural communication

Effective cross cultural communication is increasingly becoming more important in a business. Employees usually consist of diverse cultures with different backgrounds.  Although all employees need to adhere to the corporate culture in a business (the way things are usually done), a manager needs to have good cross cultural communication skills when it comes to dealing with employees with different cultural backgrounds.  Many managers want to achieve better cultural communication, but still face many barriers.  The following are the most common cross cultural communication barriers many managers still have to overcome in their attempt to communicate better with diverse employees:
Values and attitudes: The manager may have different values than his or her employees or the employees may even have different values and attitudes. At the end of the day it is the task that has to be completed and having different values and attitudes can be overcome if all employees all share a common vision …

What is your managerial communication style?

As a manager you communicate in a specific manner to your employees.  Your communication style can fall within different managerial approaches but in this article I will focus on the two most common styles, namely the classical and humanistic managerial communication styles.  I will first explain the more formal classical style.
A manager who has a classical managerial (authoritarian) communication style:
communicates through formal communication media such as oral and/or written and visual communication and very little face to face discussions.creates but also uses opportunities to make the long and short term goals of the business clear using these formal communication media.changes 'unacceptable’ attitudes and opinions by shaping new ones through manipulation.diminishes fear and suspicion because of misinformation or misinterpretation of the right but unclear information.communicates numerous rules to employees.prevents or corrects misunderstanding from lack of information and pr…